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ERINN L. KESERICA
Director of Marketing
erinn.keserica@frazierdeeter.com
Experience
As Director of Marketing for Frazier & Deeter, Erinn Keserica brings more than 13 years experience
in marketing, management, advertising and public relations. She is responsible for
planning, implementing and tracking results of programs and campaigns for the firm.
Her unique background includes creative and account management for both agency and
client side positions. Specialties relating to her positions involve strategic brand
positioning, new product launches, trade show & event planning and production,
media relations, organizing and executing marketing and advertising campaigns, and
communicating with clients' to optimize results.
Prior to joining the firm, she worked for national marketing and advertising firms.
Her experience covers strategic work in the areas of consumer packaged goods, retail,
restaurant, healthcare, professional services, broadcast media, technology, travel
and business to business.
Education
Bachelors of Arts in Public Relations, Georgia State University, Atlanta, Georgia.
Professional and Civic Organizations
Association for Accounting Marketing - National Member
Association for Accounting Marketing - Atlanta Chapter Board Member
Association for Accounting Marketing - Communications Sub-Committee Member
CPA Practice Management Forum - Editorial Advisory Board
American Marketing Association
Past Member of Public Relations Society of America
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