ERINN L. KESERICA
Director of Marketing

erinn.keserica@frazierdeeter.com

Experience
As the firm’s Director of Marketing, Erinn Keserica brings more than 15 years experience in marketing, management, advertising and public relations. She is responsible for planning, implementing and tracking results of programs and campaigns for the firm.

Her unique background includes creative and account management for both agency and client side positions. Specialties relating to her positions involve strategic brand positioning, new product launches, trade show & event planning and production, media relations, organizing and executing marketing and advertising campaigns, and communicating with clients to optimize results.

Prior to joining the firm, she worked for national marketing and advertising firms. Her experience covers strategic work in the areas of consumer packaged goods, retail, restaurant, healthcare, professional services, broadcast media, technology, travel and business to business.

Most recently, she was recognized as one of Atlanta’s most influential people under the age of 40. This honor is awarded based on professional accomplishments and community activity.

Education
Bachelor of Arts in Public Relations, Georgia State University, Atlanta, Georgia.

Professional and Civic Organizations
Association for Accounting Marketing – National Member
Association for Accounting Marketing – Atlanta Chapter President
Association for Accounting Marketing – Communications Sub-Committee Member
Association for Accounting Marketing – National Committee Chair and Task Force Leader
CPA Practice Management Forum – Publication Advisory Board
Frazier & Deeter Foundation – Board Member
Project Impact – Board Member
American Marketing Association
Past Member of Public Relations Society of America